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Inntopia Chosen as Reservation System for Tourism British Columbia Travel Technology Company to provide reservation platform for lodging, activity suppliers and campsites throughout the region. Stowe, VT. February 20, 2009 - Inntopia, the leading supplier of reservation technology for the destination travel industry, is pleased to announce that it was chosen by Tourism British Columbia to provide reservation capabilities to the organizations diverse group of travel suppliers. Tourism BC launched the technology earlier this week, replacing its current system. "We view our reservations program as a key component of the service we provide to industry stakeholders and consumers," shares Nigel Collett, chief information officer for Tourism BC. "We needed a robust system that could not only process the volume but also the diversity of offerings, from traditional lodging, lift ticket purchases, boat rentals and camp site reservations. Inntopia was a clear front runner and we’re excited about our partnership." As a leading destination marketing organization, Tourism BC provides year-round travel and accommodation information for British Columbia. The Inntopia reservation system will be incorporated through Tourism BC’s key distribution channels, including the 1-800 HELLOBC Call Centre, the Tourism BC Visitor Centre network, and consumer website, HelloBC.com. "We are extremely excited to partner with a world renowned and award winning organization like Tourism British Columbia," notes Trevor Crist, CEO of Inntopia. "It validates the fact that we stand among few in the industry whose solutions can manage the magnitude and complexities involved in a project of this type. We look forward to our ongoing partnership and to delivering a product that we confidently know can handle the challenge." About Inntopia Inntopia is the leading supplier of destination travel technology for call centers and Internet-based applications. Its users include central reservation agencies, destination marketing organizations, resort associations, property management companies and tour operators. Owned by Sterling Valley Systems Inc., Inntopia is located in the destination resort of Stowe, Vermont. About Tourism British Columbia Tourism British Columbia is a Crown corporation that operates under an industry-led board of directors and is responsible for marketing the Super, Natural British Columbia® brand to the world. For comprehensive information about the business of tourism in British Columbia, please visit www.tourismbc.com. Contact: Jim Lilly Sterling Valley Systems, Inc 802.253.2905 x122 Contact |
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